This American lifestyle brand is focused on combining high-quality garments with subtle design and timeless style. Launched in 2010, Rotten & Rich vision continues to grow and evolve to this day.

RICH IN LOVE

Growing up in a middle class family, founder Wilson Nivar lived ambitiously. Whenever he would show a decline in his performance, his mother would often remind him of how he was spoiled rotten. Although he received plenty of material things he wanted, his family was not rich. But as a family they were rich in love, loyalty and strong moral values. That overcomes financial standing any day in this lifetime!

LIVE RICH, STAY ROTTEN

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